Color Reference

The University of Florida color palette (PMS, CMYK, Web) should be used whenever possible. The traditional orange and blue will remain a dominant design element enhanced by a palette of complementary and accent colors

Primary Color Palette

  • Pantone 172
  • Pantone 287
  • Pantone 49-1
    C-0, M-70, Y-100, K-0
  • Pantone 205-1
    C-100, M-60, Y-0, K-20

To assist designers with color decisions, the below secondary color palette is offered. This palette is meant to be a guide for publications and products and to complement the primary palette.

Neutral Color Palette

  • Pantone 30-6
    C-10, M-20, Y-40, K-10
  • Pantone 292-9
    C-10, M-0, Y-15, K-10
  • Pantone 18-8
    C-0, M-5, Y-20, K-0
  • 35% Black

Bright Color Palette

  • Pantone 293-2
    C-50, M-0, Y-85, K-35
  • Pantone 175-2
    C-60, M-80, Y-0, K-35
  • Pantone 18-1
    C-0, M-35, Y-100, K-0
  • Pantone 87-1
    C-0, M-100, Y-90, K-10

Muted Color Palette

  • Pantone 216-5
    C-50, M-20, Y-0, K-15
  • Pantone 46-3
    C-10, M-50, Y-85, K-0